Five Myths About Asset-Based Giving

As a nonprofit leader, do you ever dream of making a impact that goes beyond the walls and limits of your current organizational finances? Implementing an effective Asset-Based funding stream might make that dream a reality. However, that approach to fundraising is widely misunderstood and underutilized.

Move past the misconceptions and open up a whole new funding source for your mission…one powered by assets, not cash.

So many nonprofits live from fund drive to fund drive, with organization finances so tight that their very existence hangs on every dollar that comes in the mail. When you’re in a cash flow crisis, it’s hard to imagine receiving large bequests or asset-based gifts — the hidden treasure within your existing donor base that can fund the vision and impact the world for generations to come.

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