Our Purpose: Building a More Secure Future for Your Mission
The Giving Crowd was created to help progressive ministries and nonprofits overcome the challenges of declining cash giving and donor fatigue. After decades of serving these organizations and yes, raising a lot of money for them, we grew tired of the never-ending symptom, even with really large churches and nonprofits, of organizations always needing more.
There is always another God-sized vision to be accomplished if they could just access the money to make it happen. While our work with donors constantly reveals people leaning into greater generosity, they just don’t know how to do it. They have “tapped out” their ability to give through cash. Frustrated, they move on. That motivated us to design a better way to increase both short and long-term giving by unlocking the full force of asset-based giving. For far too long, this discipline has benefitted large colleges, universities and hospitals while the average ministry or church is left out. On top of that, most consultants and Planned Giving experts have focused only on the “legacy” side of the asset-giving coin. They totally ignore current gift opportunities. We are changing both of those realities. We are helping organizations move past the continual pressure applied by stagnant or declining cash giving, resulting in the inability to fulfill those boldest dreams. By guiding you to success in opening up a whole new funding stream, your ministry will achieve a larger vision, gaining confidence in your future instead of planning staff layoffs and cutting programs.